Synamedia reshapes the future of streaming innovation at NAB 2024
Latest advancements pave the way for accelerated revenues and cost-savings for content owners and video service providers
拉斯维加斯(NAB展位W2801)(2024年4月12日)
领先的视频软件提供商 Synamedia today announced the game-changing technologies on display in its Innovation Hub at 2024 NAB展. Each strategically designed to boost revenues for content owners and video service providers, these solutions will power the future of intelligent streaming and value-added viewing experiences, 同时降低了运输和配送成本.
“Our Innovation Hub comprises solutions and prototypes built to enable our customers to make money and save money,马克说。 Baillavoine, Synamedia视频网络首席技术官. “Our innovation is not limited to technology; we’re innovating for business impact too because we know video providers need both to stay ahead. We are relentless in our mission to give them a competitive edge – from ideating new ways to solve business challenges to contributing to global standards that reshape the future of video delivery. 在NAB，这些举措将是前沿和中心.”
改进视频传输
在它的NAB展台, Synamedia will be the first in the industry to showcase a multi-CDN steering system based on HLS and DASH specifications. It gives providers control over their delivery and allows them to switch between multiple CDNs for uninterrupted viewing experiences. Synamedia’s engineers have contributed to global standards for content steering systems, specifically improving signaling to CDNs to anticipate traffic balancing needs.
Another first in Synamedia’s Innovation Hub will be its demonstration of a new way for video service providers to report QoE in real-time to every tenant by integrating the Common Media Client Data (CMCD) standard into the new open caching logging interface of its Fluid EdgeCDN.
Synamedia will also showcase betting at ultra-low latency without compromising content protection. 这个演示将包括 a collaboration with castLabs to demonstrate DRM with low latency, which is ideally suited for applications like betting. This breakthrough is the result of Synamedia’s contributions to the global effort to implement fully protected, 延迟定制的交付解决方案.
Lowering delivery costs while maximizing the Quality of Experience
Leveraging the power of Machine Learning and Artificial Intelligence (AI), Synamedia will unveil its latest generation of video codecs that substantially reduce CDN costs while improving viewing experiences. 这些新的进步重新定义了效率, 显著降低带宽需求, 优化图像质量. This is achieved with any codec – from Versatile Video Coding (VVC) to Advanced Video Coding (AVC) – resulting in up to 30% efficiency gains through quality-controlled video compression, 自适应演绎阶梯, 和动态CPU分配. Each of these improvements uses Synamedia’s unique predicted Video Multimethod Assessment Function (pVMAF).
自动化和简化内容交付
Designed to automate and simplify transactions between content owners and affiliates, Synamedia’s Content Hub introduces the next generation of smart contracts. This B2B marketplace will be a destination w在这里 content owners publish live streams and B2B affiliates subscribe to them. 这种创新的方法提供了一个快速, easy and secure process for distributing live streams, 为效率和安全制定新标准.
The business of selling streams to affiliates has traditionally been complex and cumbersome. Synamedia’s Content Hub will simplify the process while opening doors to previously untouched revenues. 例如, sports content owners typically prioritize selling streams for tier one events because lower tier events require too much time and have a lower return on investment. This new marketplace automates the sales of streams in all tiers, 基于提供者的预设参数, putting them in control of who has access and offering increased revenue with less time commitment.
Press and analysts interested in meetings and demos at NAB should contact synamediaUS@breakawaycom.com. 其他与会者可以获得演示 在这里.
传媒及分析师查询，请联络:
诺艾尔Rutolo
SynamediaUS@breakawaycom.com